Sichuan International Tea Expo to be held in Chengdu in May

The 5th China – Sichuan International Tea Expo committee announces that the 5th China-Sichuan International Tea Expo, organized by Sichuan Agricultural Bureau, Sichuan Provincial Department of Commerce, Sichuan Provincial Economic and information Commission, China Tea Science Society, also known as the Tea Culture Festival, will be opening in Chengdu Century City New International Convention and Exhibition Center between May 5th to 8th. The first big public brand “Tianfulongya” will be unveiled at the grand opening ceremony of the Tea Expo.

It is commonly known that Sichuan produces tea and good quality tea. However, for a long time, people outside Sichuan province cannot tell which good brands of tea Sichuan produces. Among the widely recognized top 10 tea brands nationally, there is none from Sichuan.

According to the report, based on the decisions and arrangement of Sichuan Provincial Government, accompanied by the joint efforts of different parties, the first provincial level big tea brand “Tianfulongya” has complete the selection, approval, planning and designing tasks and will launch on the opening ceremony of the 5th Sichuan International Tea Expo on May 5th. The Provincial Agricultural Bureau has disclosed that the expo has specially planed Sichuan Famous Teahouse – “Tianfulongya” exhibition area, covering the brand culture, designing concept, packaging styles and other related products. Chinese Tea Science Society, Chinese Tea Marketing Association, and “Brand Story” of CCTV, “Agricultural Channel”, Sichuan Agricultural Bureau and others companies will hold the “First Chinese Tea Brand Culture Development Forum themed on “New Silk Road, Chinese Tea”. It will discuss together the area development of tea brand, the brand building of tea companies, inheriting and promoting the tea culture, aiming to promote the brand influence internationally of Chinese tea and build the Culture of Chinese Tea Brand in representing the Chinese ability in exporting Chinese culture globally. Additionally, it will hold varied and rich “Tianfulongya” Tea Culture Festival.

This Expo, the 11 main tea manufacturing cities will show up. Besides Tianfulongya, the expo will feature Mount Emei Tea, Mengdingshan Tea, Micangshan Tea, Yibing Morning Tea, Chuanhong Time, Bashanqueshe, Bazhong Yunding, Naxite Morning Tea, Pujiang Queshe, Jianwei Jasmine Tea, Mabian Green Tea, Yaan Tibetan Tea, Qifo Tea and other special regional brands. Other than these, Zhuyeqing, Chuanhong, Emeixueya, Xufulongya, Lvchangming, Huaqiu and other famous companies will also show up at the expo. Especially the most famous green tea, kungfu black tea, jasmine tea, Tibetan tea, which most represents the characteristics of Sichuan tea, will line up to see fans of tea from all over the country. In addition to the Sichuan Famous Teahouse, this expo also set up Chinese famous tea house, international teahouse, tea ware culture themed pavilions. The total exhibition area covers 40,000 square meters. Yunnan, Guizhou, Fujian, Zhejiang, Anhui, Hunan, Guangdong, Guangxi, Shanxi and 20 other Provinces, and cities and 600 Tea manufactures and tea ware factories have participated in the exhibition. Sir Lanka and Korea have also organized 20 companies to participate.

During May 5th to 8th, the tea expo will hold spring tea purchasing events to promote the public health tea lives, national tea competition, Cultural tour of Sichuan Tea, Little tea man in tea expo, “Mother’s day” appreciation tea conference, Thousands of people drinking tea and dating, so everyone can enjoy the tea-related events, foster friendship, inherit the traditional Chinese virtue and promoting traditional culture.